It’s everywhere we look. It’s the result of the way we consume. It’s inherent in everything we produce. And what a waste we are grappling with now. More than 2 billion tonnes of municipal solid waste is generated every year, and that is just everyday trash. Add industrial and agricultural waste, and the figure becomes truly unimaginable. Without urgent action, global waste is set to increase by 70% over the next 30 years.
But what if waste could be reframed, thought of as an abundant resource rather than an unwanted material? What if we design with waste as the starting point, and as an end in itself? What if waste could be made useful and beautiful, re-birthed and given worth? The time has come to never let waste go to waste again.
Presented by the DesignSingapore Council and the National Design Centre.
Curated and produced by Kinetic Singapore.
About Kinetic Singapore
Kinetic Singapore is a fully independent creative agency, and a fierce champion of local talent. Over the past 21 years, their work have proved that creativity trumps size, putting our little red dot on the world map with over 500 awards and counting.