In October 2019, Jeremy Sun of Orcadesign represented Singapore in Torino, Italy for the “Torino Design of the City” programme. He attended and presented at the International Design Forum: City of the Future on 10th October. Singapore and Torino are both members of the UNESCO Creative Cities Network, as Cities of Design.
Orcadesign is a design and innovation consultancy firm that advocates a human-centred approach. It works closely with small and medium enterprises, start-ups and global brands to solve problems, uncover business opportunities, innovate and grow sustainably. Orcadesign is one of the eight design studios taking part in the Business of Design programme by the DesignSingapore Council, which helps Singapore-based designers and brands go global.
Prior to attending the event in Torino, Jeremy took the opportunity to meet up with some Italian companies and potential clients with Rita Bonucchi, owner of Bonucchi e associati stl. Rita is one of the four appointed market consultants for the Business of Design programme.
Here, Jeremy describes what he experienced in Torino.